Unilever asked us to breathe fresh life into their virtual Media College by creating a range of learning resources for their 250-strong global media team. Their existing resources hadn’t been updated for over two years and they were in need of a refresh. We wanted to restructure the entire curriculum so it better reflected the current learning needs of the Media team.
We organised a strategic review session to analyse the existing curriculum. Mapping the content against Unilever’s key competencies highlighted any learning gaps. From there, we created a comprehensive training curriculum that ticked all the boxes.
Since launching Media College 2.0 at a global webinar, feedback has been very positive. In the latest Media team survey, 81% agreed that ‘Unilever provides me with opportunities for learning and development’ compared to 77% company-wide. Based on reviews from media directors, we’re enhancing the curriculum even further.