"The Student Tracker has allowed us to spot emerging trends and provided us with genuine marketing insights in the evolving higher education marketplace. My job would be considerably harder if the Tracker did not exist.''
The Tracker is a syndicated research study monitoring changes, trends, perceptions and attitudes towards higher education. Now in its seventh year, the study researches the opinions of over 2,000 16 and 17 year olds and their parents.
The Tracker can also accommodate additional and bespoke options to tailor the programme to your needs while the complimentary end of year workshop enables clients to review, reflect on and discuss the Tracker's findings.
Download the Tracker brochure here (pdf, 90kb).
''The Tracker gives us early warning of emerging issues in the undergraduate market and the end-of-cycle workshop in January is a stimulating discussion of the latest marketing challenges. I always go away with lots of urgent action points for further research''
|Isaac Schling, Havas People
Tel: 02070 224072