by Richard Craker | Feb 4, 2025
CASE STUDY: RWE Creating an Employer Brand with impact The Challenge With 125 years of history behind them, today RWE are undergoing an incredible transformation. We needed to develop a universal employer brand that would reflect both the strength and direction of the...
by Richard Craker | Feb 4, 2025
CASE STUDY: Haleon A human centric approach to Employer Branding The Challenge Haleon is a world leader in Consumer Healthcare; home to iconic brands such as Sensodyne, Centrum, Panadol and Volateren. Today, they’re a c£30 billion business, having launched in July...
by Richard Craker | Feb 4, 2025
CASE STUDY: Maersk Global awareness and attraction campaign Attracting a young, global tech audience through digital media The Challenge Maersk has been working hard to change how they work and transport logistics around the world, however there is an ongoing...
by Richard Craker | Feb 4, 2025
CASE STUDY: Amex Getting Amex in front of the right audiences The Challenge AMEX needed to recruit over 5,000 professionals into their travel and lifestyle teams, which was great news given the industry had lost a third of its workforce due to Covid-related...
by Richard Craker | Jan 30, 2025
CASE STUDY: Ford Ranger eLearning Making the most of interactive learning The Challenge The Solution Ford were on the verge of launching their industry-leading, off-road pick-up vehicles: Next-Generation Ranger and Raptor. Two striking vehicles, with two distinct...
